AGORA logo design

Using Photoshop, I designed the University of Kent's AGORA logo.

For the text I used 'Caesar' font, I thought this represented a modern twist on classic Greek/Roman writing well. I then screenshot a birds-eye view of the University of Kent Canterbury campus on google maps. Which I drew over in Photoshop. Deleting the screenshot, I was left with the outlines of the campus map. I placed this image on top of the 'O' in the text, and then continued to colour in some of the shapes in the map, using only bold block colours that are often used in and associated with Constructivist art.

The reason for using these colours because of association outlined, is because of the Constructivist idea that art can provide the ways and means to construct a new social vision. As a collaborative run by undergraduates, postgraduates and academic staff at the University of Kent, Canterbury, the AGORA 'aims to foster and facilitate political, critical, and creative discussions, contributions, and practice around broad themes', during which could provide a space for new visions to be created and pursued.

*This blog post has been back-dated for continuity purposes. Logo was originally designed on 11th October 2015.